American Marketing Association recognizes EyeSiteOnWellness.com
Excellent work pays off for marketing team.
The American Marketing Association (AMA) recognized EyeMed for excellent work on EyeSiteOnWellness.com, EyeMed’s health and wellness web site, at the AMA’s annual Pinnacle Awards on Thursday, June 2. The Pinnacle Awards celebrate Cincinnati’s marketing best-in-show.
EyeSiteOnWellness.com won runner-up in both the ‘Best Content Marketing Campaign’ and ‘Best Use of Web Site & Search Engine Marketing’ categories. Since it’s re-launch in fall 2015, EyeSiteOnWellness.com has shown significant increases in key metrics across the board. Additionally, its engaging content now anchors inSights, EyeMed’s quarterly member e-newsletter, which also is performing well above industry standards.
Congratulations to marketing for this significant recognition.